In 2009, Davidoff released a limited edition cigar bearing the number 702, a name given to a unique hybrid-seed that was created using three different Cuban strands of tobacco. It was then grown in Ecuador and became the wrapper for the aforementioned cigar, the Davidoff Limited Edition 2009 Selección 702. Now, the seed and the number are back.
Next month, Davidoff will formally release seven cigars under the 702 name, each in some of the company’s most noted sizes. Five sizes will be offered internationally: Entreacto (3 1/2 x 43), No. 2 (6 x 38), 2000 (5 1/16 x 43), Special R (4 7/8 x 50) and No. 3 (6 x 50).
Two other sizes 702 Series Special T (6 x 52) and Double R (7 1/2 x 50) will be offered only in the U.S. However, the Entreacto and No. 2 will only be offered in Davidoff of Geneva since 1911 flagship stores in the U.S.
The cigars are offered in both boxes of 20, as well as soft boxes of four and five.
These cigars will use the aforementioned Ecuadorian wrapper from the 702 seed over the normal binder and filler. The idea is to give a twist to some of the company’s more iconic cigars.
“It is time to unexpect. Davidoff Masterblenders have taken on the challenge to reimagine and reinvent our most iconic cigars –2000, Special R, Special T, Aniversario No. 3 among others – and give them an exciting twist for those seeking a more intense, bolder taste experience,” said Charles Awad, svp global marketing and innovation at Oettinger Davidoff AG, in a press release. “These cigars, that have defined and refined Time, are wrapped in the new 702 ‘Habano’ wrapper from Ecuador to give them a bolder edge. The 702 Series is an exciting opportunity for those who have not yet had the chance to discover, or may want to rediscover, these iconic cigars.”